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Tag Archives: marketing automation

We have made Critical Investments in India to Develop Partner Ecosystem: Freshworks

Anand-Venkatraman

Anand Venkatraman, Vice President and Global Partnerships Head, Channel, Alliances and Market Place, Freshworks, spoke to Anuj Singhal to elaborate on their India plans and how channel partners are essential for their non-linear growth. Can you please talk a bit about Freshworks and how have you architected your channel eco-system? Freshworks was founded in October 2010. We provide software for …

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Busting the Myths – 1 MARKETING AUTOMATION IS TOO DIFFICULT TO DEPLOY AND USE

Mktg-Auto

An important aspect of choosing the right solution is, that enterprises must consider their specific marketing needs when shopping for a most suitable platform, and ensure it matches with the company’s unique requirements. Understandably, the more sophisticated a solution and the more systems it connects with, the more powerful and valuable it will be for an organization. However, to avoid …

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